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Getting back in the groove – Listing your store on search engines

August 19, 2010
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Today I was asked about getting Your Store to show up in web-searches, so I thought I’d throw a little information out about it here.

The first thing to know is that you can set up a Meta Description and Meta Keywords on your site setup page from your dashboard.

Fields for Meta information entry

Site Set-up Screen

It is important to note that even after having set up these fields in your account it can take anywhere from a week to a month for search engines to pick up on your site.

The best way to get your site to show up in searches is to start promoting it by advertising it. Without any links going to your site, it will be hard for search engines to find it.

Printmojo does offer two points of contact for your public (your website – http://www.printmojo.com/yourstorename and our “mojo mall” – http://www.t-shirtmojo.com) for you to list your products on, but without letting people know they should look, it is tough to get traffic actually routing to your website.

A beautiful website helps, but it doesn’t matter how awesome your website looks if nobody ever sees it!

You can manually add your site to Google using this link:

http://www.google.com/addurl/?continue=/addurl but for your store to show up for the phrases that customers actually search for you will need to start making sure that there are links to your site on other places on the web. (You can get a quick start on this by utilizing our embed link code on your social networking sites ie Facebook, Twitter and MySpace.)

Google has a great PDF that gives an overview of how to make sure your site shows up in search engines. Page 20 talks about how to promote your site in other ways to help your site in the search engines:

http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf

A little time and research and a strong marketing strategy are well worth it to ensure that you get the traffic through your store that you want and deserve!

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